Content marketing consultant
Content marketing for HR and B2B brands
I’m Ber Leary, a content strategist and writer based in Ireland. I help HR software companies, staffing firms, and B2B tech brands create content that builds authority and drives organic growth.
What I do
How I can help
01
Content strategy
Audits, editorial planning, and topic clusters built around what your audience actually searches for.
02
Blog and long-form content
Well-researched articles, guides, and thought leadership pieces that rank and get shared.
03
SEO and GEO optimization
Content tuned for both traditional search and AI-powered discovery. Built to stay visible as search evolves.
About me
I’ve spent 15+ years working in and around content marketing, mostly in the HR and B2B tech space. I know these industries well enough to write credibly without hand-holding, and I know how to make complex topics readable without dumbing them down.
I work with in-house teams and agencies who need a reliable writer they don’t have to manage closely.
Got a project in mind?
I’m currently taking on new clients. Let’s have a conversation.